Logo Substance

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THE AGENCY THAT’S REDEFINING EXCELLENCE IN MARKETING

JOINING FORCES

Founded in 2012 and 2013 respectively, Substance and Radiance operated under two brands until very recently. Driven by the desire to provide our clients of all sizes with a more holistic approach, we decided to unite our separate brands into one. This bold choice gives us everything we need to keep pace with our clients' evolving needs and provide them with the best tools for scalability.

Agence Substance Stratégie
Agence Substance Stratégie

OUR GROWTH

Founded in the Pointe-Saint-Charles borough of Montreal, with a satellite office in Toronto, Substance / Radiance is the brainchild of our founder, who envisioned a new type of marketing and communications agency unlike anything else. Today, the company is made up of about 50 digital marketing experts working together to meet the needs of more than 100 clients—proof that the market wanted an agency like this. Factor in our Great Place to Work certification, and our team couldn’t be prouder of what we do and the human approach we bring to every project.

OUR EXPERTISE

Through our digital marketing expertise, fluency in content and communications, and total command of data and performance measurement, we’re able to provide our clients with a wide range of solutions that go hand in hand with their needs. We’ll work together to plan, create, measure, invest and analyze with unparalleled accuracy so that you can generate value beyond your greatest ambitions.

Agence Substance Stratégie
Agence Substance Stratégie

OUR COMMITMENT

As an agency, we’re aware of our responsibility and our role to play on the road to a more equitable, open and inclusive society. Hand in hand with our clients, we want to raise awareness, promote accountability and give visibility through our various initiatives. And we’re committed to using all of our creativity, expertise and passion to get there.

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Substance Radiance /
In short

44th

2021 BEST
Employer
IN CANADA

+50

Dedicated
EXPERTS

10

YEARS
OF experience (and counting)

04

Partner CERTIFICATIONS

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Our approach /
A PROVEN APPROACH FOR ALL YOUR NEEDS

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We don’t tend to judge books by their covers. From analyzing your ecosystem, examining your business’ impact to current market trends, we go above and beyond the numbers to understand your needs.

We believe the journey is as important as the destination. From budget planning, to producing creative content, to deliverable formats and hyper-targeted approaches, we leave nothing up to chance. We plan and support you to deliver high-performance campaigns.

We believe that strategic creativity allows us to reimagine what’s possible. From Facebook to billboards, we're always exploring innovative ways to deliver out-of-this-world results.

We’re big fans of good ideas. But what we love even more is when those good ideas take us further. We operate a well-oiled machine, from influencer marketing initiatives to CRM management. No stalling here, just innovative and tailor-made solutions.

Success is not always linear, and we know that there’s plenty of room for growth. From the time you spend at our offices to how well your campaigns perform, we challenge ourselves to do better next time, every time.

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Our clients

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OUR SHARED VALUES ARE REFLECTED
IN EVERY DECISION WE MAKE

Passion

Our commitment to you goes above and beyond the mandate.

Curiosity

Our thirst for knowledge is the source of our creativity

Performance

Records are made to be broken.

Boldness

Outside our comfort zone is where we live.

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OUR PARTNERS HELP US PAY IT FORWARD

We believe in giving back, and that’s why it’s important for us to share our success and growth with our community through fundraising, volunteer work, and local partnerships. It’s our privilege to lend a helping hand to youth services, wellness initiatives and in arts, youth and culture programs.

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